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'One Minute With Dec'

The widest read, 'delivered to your Email box', weekly music Ezine on the Music Net.

The Archive - '3'

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Written by Dec Cluskey with a little bit of help from his friends.

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This Email first mailed to all Members of 'The Serious Writers Guild' and subscribers to 'One Minute With Dec' on

04 Jan 2008

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=================================

'One Minute With Dec'  

The Music Industry's Insider.

Since 1996 

"My Emails Are Written With Good Humour And Should Be Read With A Smile"

[-The views of any contributor to 'One Minute with Dec' are not necessarily the views of Dec Cluskey-]  

Proud Members of Eastbourne Chamber of Commerce 

NEW: See all our products now at: http://makehits.com/products090707/index.html

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Proud Members of Eastbourne Chamber of Commerce 

=================================

"My Emails Are Written With Good Humour And Should Be Read With A Smile"

[-The views of any contributor to 'One Minute with Dec' are not necessarily the views of Dec Cluskey-]  

"It all starts with a dream - it really does" - Enrique Iglesias

Menu:
  • My good friend Vittorio - R.I.P.  [what an inspiration]
  • How about a competition? [for to start 2008]
  • How to expand your links? [cross linking is so important]
  • Good Interviews [and an inspiration for lyricists]
  • Success Stories
  • Subscriber's Section [ How to start a live career - with apologies to musicians ]

  • The gags: .....    Willy again!  [Boys will be boys?
 
My good friend Vittorio - R.I.P.  [what an inspiration]
 
I lost one of my most inspirational friends this week.
 
Vittorio co-owned the most successful Italian restaurants I have ever seen.  I helped him and supported him right from the first second he came to Eastbourne.  Yep, even the sound I advised him on was the best I have ever heard in a restaurant ... and he loved it.
 
I used to say to him: "Vittorio, the only thing you do right is that you do everything right".  He looked immaculate, had that great Italian swagger that all Italian men have .... he 'looked' successful.  Everything he did was upmarket and stylish.  He was a 'star'.  His attention to detail was stunning.
 
In fact, it was all just as if he had read and actioned my 'How to Make A $Million From Your Music'.  In that course I say that the methods for music success work equally well for all businesses .... as one of the members proved by making £38,000 the first week he went into business following the methods laid out in the ten month programme [mind you he called me everyday for advice].
 
Vittorio was not yet 50 and had successfully beaten cancer 6 times .... a brain haemorrhage eventually got him.
 
"Healthy is to sit by the river and see what floats by" - Enrique Iglesias

How about a competition? [for to start 2008]

The most questions I always get are about equipment that will improve a vocal.

So I thought I would lay out a list of all the ways that most guys feel a vocal can be improved .... I will post what the Industry considers to be the most important .... in order ... on a site page within www.makehits.com with the reasoning's.  I will reveal the page when I announce the winners - so you know that it is all for real.  the order will be determined by a bunch of my Successful Industry studio pals.

The winners will be those who guess the right order or get closest to it.  The winners will be published in 'One Minute'.

PRIZES:  First Prize:  A full Demo Consultation [value $97 - £57.70]  Plus "57 Secrets of a Hit Record" [value $100  - £57] Plus "So You're Thinking of Recording Guitar" [value $73.97 - £37.77]

Second Prize:  "57 Secrets of a Hit Record" [value $100  £57] Plus "So You're Thinking of Recording Guitar" [value $73.97 £37.77]

Third Prize: "So You're Thinking of Recording Guitar" [value $73.97 £37.77]

Simply put the following list in order, cut and paste and email back to  mailto:dec@makehits.com .CLOSING DATE 24 Jan 2008

<<<<<<<<<<<<<<< cut and paste below

The Microphone, the preamp, the digital recording medium, the compressor, the effects unit/units, the monitor speakers, the ambience [acoustics] of the monitoring area, the earphones used, the ambience [acoustics] of the recording space, the performance of the vocalist, the experience of the producer, the mastering of the finished product, the skill of the vocal track editor, the amount of rehearsal time used by the vocalist.

<<<<<<<<<<<<< cut and paste above

"Demo Consultation" details: http://www.makehits.co.uk/demo.htm

"57 Secrets of a Hit Record" details: http://www.makehits.com/57Secrets.htm

"So You're Thinking of Recording Guitar" details: http://www.makehits.com/recordingguitar.htm 

How to expand your links? [cross linking is so important]

How do we do it?  Check out this Email we received to understand.  Then use this service with my compliments.

Dear Dec

You've been cross linking The Serious Writers Guild with us since 20-Jun-2001. We're trying to expand our links directory and would love it if you can refer any of your colleagues to us too!

Obviously it's been working for you so maybe it will help them too?

Thanks .... http://www.TheCelebrityCafe.com

"I couldn't get laid in a whore house before I had a Number One" - Enrique Iglesias

Good Interviews [and an inspiration for lyricists]:
 
Hey Dec,
 
did you know that there are some great and very interesting audio interviews at www.stageandscreenonline.com/downloads ?
Great people talking e.g. Don Black...
 
Best, Marcel
 
Marcel .... Very interesting ...

Don is an extremely good friend ... we go back a long time .... he told me recently he now collects royalties from in excess of 7,000 titles!

And he is simply a lyricist ... he does not write music!

Regards

DEC [Cluskey]
mailto:dec@makehits.com

"I can't believe in being involved in a better job than being involved in music" - Enrique Iglesias

Success Stories 

I'm on tour all over Europe with the band that I'm producing. We're the official support act for 50 cent. 15 shows in the greatest countries of Europe. You can find a tour schedule on my website: www.marcelbrell.de

Anyways. i wanted to invite you to the show, we played in the O2 Arena in London in front of 10.000 People and it was pretty massive... I had some free tickets for you, but the friendly lady who I talked to on the phone told me you were on tour. Thought we could have met each other... well, next time maybe.

all the best,
Marcel [German Member]  See http://www.makehits.com/testimonials.htm

And another:

Hi Dec
Just a line to say Merry Christmas and a happy New Year.. I really appreciate your support over the past year...you have made a difference to every aspect of my life, not just the music, which is going great by the way!! 
thanks again.. and good luck to you with everything in the future...
Kind Regards
Paul Longland

Subscriber's Section [ How to start a live career - with apologies to musicians ]

Hi Dec,
I'm a solo singer/songwriter and have published all my songs under my own company and will soon start to get together with other musicians soon to have a backing band.
 
 Once the musicians learn my songs and play them, obviously they will have their own interpretation ideas of how to play the song. My songs are always written in simplest form on my guitar,   will they have any rights/credits over the writing at all ?#
 
Just wanted to be clear about things before I go ahead
 
thanks v much
 
Regards
 
N***
My Reply: 

Our rules are "one short reply to ONE question FOR NON-MEMBERS, Members of 'The Serious Writers Guild' have unlimited personal access to Dec by direct telephone, Fax and Email, apply at https://secure.mistral.co.uk/makehits/swgappsecure.htm ".   

N***
 
I don't think you are a Member... if you are, forgive the notice above ... you have not given your ID number.
 
First, with enormous respect, you are insane to employ musicians at your early stage of the game.  The calibre of musicians available will be sub standard, poor readers, quite old fashioned, look like sh*t and will play their version of your toons ... not the hit versions you envisage.  I will not even mention the age of the instruments they will play [and try to convince you that that is what Kanye West uses].
 
They will dress as musos always do [dreadful!]  Behave as musos do [dreadful] and drink like musos do [again dreadful]. Turn up late, smoke and leave every dressing room like a tip.  They will also have the physique of your grandfather.  Altogether not what you see on MTV.  [The top musicians do not behave like this ... mostly herbal tea drinkers, work out daily, immaculate and behave like vicars .... but cost a fortune to employ]
 
My advice is to have you toons made into top Hit potential tracks by the best 'today' programmers/producers you get to know or can afford ..... any producer worth his salt, if he is excited by the prospects of your songs will practically do this for free ... or for a small percentage of the action.  [My best advice would be to check your toons with my Demo Consultation Service ... I can also put you in touch with arrangers ... www.makehits.co.uk/demo.htm ... that will save you a fortune in misspent money]
 
Then make sure he does 1) full finished mix 2) mix with no lead vocal [for TV and Radio work] 3) mix with lead vocal and drums missing [for use on TV and radio where you can use live drums] 4) lastly a mix with all those who you envisage will be on stage eventually with you missing.  This will leave all the samples, special effects not available on stage, special echoes, reverbs, choirs etc.   This is called in our business an 'added instruments track'.  90% of the major bands use this system.
 
Make sure he does not provide you with a 'click track' version [too complicated to explain] ... all the cues should be on the track for the live band.  My band use precisely this system [I invented it 30 years ago] ... we do not have live bass on stage and the whole band latches on to the bass on track - just as in a recording studio.
 
You then perform this material, in public, on your own, with a couple of speakers and a mini disc player.  This will prove that the music works or not with an audience - [having musicians with you does not add one jot!]
 
When you realise what stagecraft is and how to handle an audience [without talking and waffling] then add a keyboard player, playing sparsely from the original guide sheets used on the original session [those sheets are gold dust ... never use the originals, keep them in a safe ... use copies].
If you feel you could use help in perfecting your stagecraft then have a look at 'The Art of Live Performing' .. the ten month audio performing programme at www.liveperforming.com ]
 
The keyboard player has to be gorgeous, perform like a dream, preferably dance, black is best and if she/he back sings that is better..... but must sing the back singer notes on the track.
You are earning money now ... not much, but more than you were last month?
 
Next start to improve the equipment ... lights are so important ... [check out the new LED type low voltage lights] .... then add another person on stage [you notice I did not say 'musician' - keep well away from them].  It does not matter whether they can play or not ... they simply have to learn to mime ... and mime accurately [as accurately as you see on MTV].  It is looks and performance you want, if they can play, that is a bonus.
 
[This is assuming that YOU are a stunning performer, killing the audiences, sold-out signs and the managements are increasing your fees - other gigs should be flooding in, at least three extra offers per gig]
 
Now ensure that the act is looking 'costumed' ... as in colour co ordinated .... no primary colours, no browns .... white / silver / pale colours are best .... no jeans [unless Dior or Versace] ... no Tee shirts... no dirty trainers.  Check out Black Eyed Peas, Scissor Sisters.  Be careful of 'Stage Costume Designers' ... they are mostly steeped in the Sixties.  Best scout around the ultra trendy shops and then add gloss to the outfits, bling, ribbons and sown on tat work great.   Primark is a goldmine for stage clothes .... by the way, stage clothes are only worn on stage.  They go on immediately before a show and are taken off the second you come of stage and carefully hung up and covered ..... a golden rule. NEVER sit in a stage costume.
 
Now add a great black conga/roto-tom player [again not a muso] ... enthusiastic, preferably female, great performer, hopefully a back singer, loves the audience, the audience loves him/her .....
 
Now add changes of costume ... if the band are 100% behind what you are doing great ... if they are not sack them fast .... individually or together.  It is hard to find folk who understand all this logic.  You only employ performers who ADD to the show .... in fact they should be ESSENTIAL to the show.
 
By this time, you will be selling your latest white label single CD's ..... albums, posters, photos, tour brochures .... Polaroid photos in folders ... all pulling in serious dosh.  You will be collecting database and email addresses ... taking digital photos and promising the audience that they will be uploaded tomorrow .... "give us your email and you can see yourself on our site!"
 
Now the weekly newsletter with the gig list and the MySpace/UTube with new toons and gig lists ..... DO NOT put naff amateur footage on UTube ... it will come back to haunt you in years to come!
 
And all this success is because you did not employ musos.  By the way, a record deal HAS to come .... it would be impossible not to.  Purely depends on writing and writing ... checking with the demo consultation service until your have the 'dead cert' Number 1.  You see, you have the ideal vehicle to check out the songs ... your own killer act.  The audience tell you immediately whether you 'have one, or not'.
 
The Record Companies will actually find YOU ... think about it ... selling 2,000 albums a month, packing every venue with sold-out signs? 35,000 database?  Come on?  Half the audience with your Tee Shirts on?
 
By the way, musos do not write arrangements ... arrangers do ... a bunch of musos with simply play an approximation of your toon in their own 1976 style!  And moan all the time that they hate the chart.  They will argue that they wrote/co-wrote the songs and cause you huge grief.
 
Lastly you MUST have you own publishing company - see "How To Start Your Own Music Company For Less Than £100" www.makehits.co.uk/publishing.htm
 
This all works for world class Rock 'N Roll, Hip Hop, R 'n B, Soul, Country, Pop ..... this is dosh making show biz .... not for 'locked in the pub circuit'.
 
 
DEC [Cluskey]
mailto:dec@makehits.com

 

The best  product list in the 'success in music' business:

http://www.makehits.com/products090707/index.html

https://secure.mistral.co.uk/makehits/swgappsecure.htm or fast cred*it card line: +44 1323.728005 or UK 01323.728005

 Make it a Great Week  ...... 

Dec    contact Dec direct at dec@makehits.com   He answers every Email. 

================================= 

The gags: .....      Willy again!   Boys will be boys?

A little boy got on the bus, sat next to a  man reading a book, and noticed he had his collar on backwards.

The  little boy asked why he wore his collar that way. The man, who was a  priest, said, " I am a Father."

The little boy replied, "My Daddy  doesn't wear his collar like that."

The priest looked up from his book and answered "I am the Father of many."

The boy said, "My Dad has 4  boys, 4 girls and two grandchildren and he doesn't wear his collar that  way."  The priest, getting impatient, said, "I am the Father of hundreds" and went back to reading his book.

The little boy sat  quietly thinking for a while, then leaned over and said, " Maybe you should wear your pants backwards instead of your collar."

============================================

How to set up a Demo consultation with Dec?

The Professional service the Professionals use.  Even available for voice and guitar!  

Simply get in touch by Email - click this link: demo@makehits.co.uk and tell me that you want to send your material for a full critique and appraisal. We will then send you a unique PIN number to put on your letter or Jiffy Bag. This will ensure you get immediate attention. This is also for security reasons.  We do not open unsolicited Jiffy Bags.

For full details click on this link: www.makehits.co.uk/demo.htm


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Dec Cluskey
The Serious Writers Guild,
Stanton Prior,
Darley Road,
Meads,
Eastbourne BN20 7UH in the UK
Email:
dec@makehits.com


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